Innovation

The Boozt platform strategy is based on building tailor-made tech solutions for all core processes regarding the business and the customer.Our operations are built on the Boozt integrated technology platform (the “Solar System”) and used by all of our business functions. Internally we refer to this approach as the “Halo” as our technology is central for all our organisational activities.Strategically positioning our technology projects close to the business units has enabled us to develop a unique combination of systems ranging from the webshop, content and product management, warehouse management, customer service, financial services, apps and more.

The Boozt Innovation Lab is our fifth tech hub and enables us to fast-track projects in our pipeline and means that we can explore new technology with our efficient and well-run technical platform in a fail-fast approach.The team works in collaboration with the business, but more autonomous than the other tech hubs, to ensure more progressive thinking. They also work closely with our established data intelligence team, experimenting with technologies such as augmented reality, voice control, and next-generation UI.

The Boozt Fulfilment Centre, located in Ängelholm Sweden, is custom-built to optimise the use of the automation system, AutoStore, and can be expanded in a modular way when more capacity is needed. Our AutoStore installation is the largest in the world and uses our own developed robot management system.The robot management system allows for greater control to improve the customer experience and is also a key component in gaining operational improvements at the fulfilment centre.

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